Blue is “In” for Spring 2014, and That’s Not All

Feb 19, 2014 No Comments by

There’s a certain magic behind Coolibar products for Spring 2014. And, while UPF 50+ sun protection provides its own technical wonders, this magic has much more to do with color – bright, positive, life-in-the-sun kind of color – and patterns that accentuate both what we do and how you feel.

To start: the color blue is officially “in” for spring. So are ranges of mints and corals, along with striking prints that call to mind soft, light, watery brushstrokes that reflect the unique design personality of Coolibar.

You can see these choices in our spring 2014 catalog. But they originate from the runways of fashion meccas worldwide, and from renowned authorities on color such as the Pantone Color Institute®. Pantone includes some of the same shades in its semi-annual report of the latest in fashion. This report is generated in part through a survey of New York Fashion Week designers.

The Important Role of Water

Womens Water Jacket – Deep Navy

Womens Water Jacket – Cobalt

Of all the new Coolibar spring colors and patterns, blue takes precedence. Blue is “in” at Coolibar because it suggests tranquility, the calm of a pool and the gentle ocean tides. Water is part of the joy of life in the sun, and it’s a big part of Coolibar; it’s also, naturally, most of what we are as human beings. You’ll see blue represented in spring fashion shows worldwide, and you’ll see shades from deep navy and cobalt blues to azure turquoise throughout the Coolibar spring line.

Mint and coral – also prominent spring color worldwide – are variously bold (e.g. Coral Heather) and complementary (e.g. Mint Deco) and extend the overall water-based Coolibar identity. In fact, the new spring prints – bold ikats, striking tribals and more simplified geos – are all reflections on the motion of water.

Appeal That Doesn’t Go Out of Style

Topping off what’s “in” for spring is a nice dash of black and white. By themselves, each color has a timeless quality; along with the blues, corals and mints and other Coolibar colors, they complete ensembles that are truly stunning.

Shop Coolibar online to find out more about our spring 2014 selection. New products are arriving daily!

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