Soft adventure travel, travel that combines physical activity, cultural exchange and engagement with nature, is the fastest growing segment of the exploding travel industry. Linda Ballou, soft adventure travel writer, has hiked, biked, kayaked and ridden horseback through untouched country. Linda also knows the importance of carefully preparing for every excursion, including packing sun protection. Given Linda’s years of adventure travel experience, Coolibar decided to have Linda put our Women’s Travel Sun Shirt to the test.

Giving a child the gift of sun protection education is as easy as ‘liking’ the Coolibar Sun Protective Clothing Facebook page. For every Coolibar Facebook page ‘like’ we receive in December, we’ll donate a SunAWARE book to the Children’s Melanoma Prevention Foundation.

Maybe not everyone on your list knows about sun protective clothing. Well, here’s your chance to show the one’s you love how smart and thoughtful you are. Sun protective clothing is not only easy, comfortable and a health conscious move, but there are a range of styles and features so fashionistas and fitness enthusiasts alike can take on the outdoors in their own style.

The most common question we get from first time customers at Coolibar is “how does your clothing protect against the sun’s UV rays?” The answer is quite simple – it’s all in the fabric!

Coolibar employee and camping enthusiast Amanda lets you in on a little secret to make your days outdoors easier. It also may save you from packing piles of clothes and lugging jugs of sunscreen from place-to-place during every trip to the great outdoors. What’s her secret? …

Take your favorite Coolibar pieces from summer to fall. Scroll through our album of hot looks for fall days that are so fabulous, they’ll blend flawlessly into your wardrobe. You may even see something new in our UPF 50+ line that you’re missing.

October 9, 2011 marks the first NFL game dedicated to Melanoma Prevention. The Jacksonville Jaguars have teamed up with the Melanoma Research Foundation (MRF) to spread the word on skin cancer prevention and detection.

As we swing into fall we would like to take a moment to reflect on the previous year and acknowledge those who are educating our communities on skin cancer prevention, detection and treatment. During 2011 Coolibar was able to support both individuals and organizations through the donation of UPF 50+ Coolibar clothing, hats and swimwear. Read on for a list of those inspirational groups and what they do.

Believe it or not, it’s Coolibar’s 10th birthday! In September 2001, native Australian and Coolibar founder John Barrow signed the documents to open Coolibar and bring Australia’s advances in sun protection to America. We’re still making strides in sun protective technologies and fashions, but take a moment to see just how far we’ve come!

Spend a moment with Rose, Coolibar’s do it all extraordinaire, as she shares her exhilarating story of taking on the rapids of the Arkansas River in Colorado.