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Inside Coolibar New Products What's Hot

Coolibar spring 2013 photo shoot: behind-the-scenes

Spring 2013 Coolibar Behind the Scenes

Behind-the-scenes footage from Coolibar’s spring 2013 photo shoot, including a sneak peak at our new UPF 50+ sunwear. Look for our catalog in your mailbox starting January 21 (may arrive anytime within a three week time frame). 

Click the first photo below to view them all.

Shop www.coolibar.com starting January 21st for new products!

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Let us know what you’re most excited about. Comment below!

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New Products Sun Protection Clothing What's Hot

Trend Alert: Pinks, Purples and Prints

It’s time to start planning for your tropical vacation to escape the chill and daily-grind. We at Coolibar take pride in our ability to not only provide stylish sun protective options for days by the water and more, but to help you pack more efficiently by offering versatile pieces. Take a look at our 2012 resort sunwear. This year’s “in” pieces are pinks, purples and prints that all mix-and-match.


Pictured (left to right): Coolibar Shapeable Poolside Hat, Purple – $49; Coolibar Ruche Swim Shirt, Berry Floral – $85; Coolibar Swim Shorts, Purple & Berry Floral – $49; Berry Floral – $49; Coolibar Chlorine Resistant Bucket Hat, Purple – $39.

Special Promotion: For Free Standard Shipping
Online: Select “standard shipping” when prompted, then enter AUTUMN in the promotion code box when you check out.
By Phone: Provide the promo code AUTUMN when completing your order with a representative at 1.800.926.6509.
Note: Free standard shipping is available only in the U.S. and its territories. This offer cannot be applied to previous purchases, nor combined with additional promotions and/or codes.
Offer expires November 15, 2012.

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Avoid UV & Seek Shade Inside Coolibar New Products Parenting

Is your shade structure shading your kids enough?

As a mom of two active boys I have attended hundreds of sporting events.  For shade and sun protection I bring our portable beach umbrella or canopy.  Over the years, I have noticed that portable umbrellas and canopies only provide minimal sun protection.  Most portable umbrellas and canopies do not block UVA or UVB rays, they provide only a limited shade area (the largest of which is when the sun is directly overhead) and they do not block the UV rays that are reflected off of the ground.

When I researched reflected UV rays, I was shocked to learn that up to 1/3 of cancer causing UV rays can reach your skin while you are sitting in the shade.  One such study in New Zealand concluded that shade structures with side on walls provided the best protection from UV rays.  My frustration with portable shade structures and their inability to provide adequate shade and sun protection lead me to start my company, Solar Eclipz, and to develop the ezShade.

The patented ezShade is the only portable sun-shield that blocks over 99% UVA/UVB rays and instantly attaches to any nylon/poly umbrella or canopy.  Our company’s focus is to educate the public on the harm caused by reflected UV rays and the need for staying sun-safe and I hope that this post too will help you enjoy a sun-safe summer.

With the temperature soaring and the sun shining brighter, chances are you want to keep your little one safe from the sun. While you’d love to keep them indoors all day, you know you really can’t do that. However, what you CAN do is keep them sun safe by choosing products that provide and boost UV protection, easily and effectively.

Here are 5 must-have sun safety products for parents of preschoolers:

1. Sun Hat

Yes, every toddler needs a good sun hat. Luckily for you, Coolibar offers you some great options. Choose a sun hat that shades most of the face and keeps the sun’s rays away from sensitive skin. Also, don’t just get one sun hat. Get a couple. Preschoolers are always losing stuff or getting them dirty.

2. Sunglasses

Sunglasses are not only for adults. You need to keep your preschooler’s eyes safe from the sun’s rays as well. However, don’t just go out and buy any pair of sunglasses. Look around for a brand that’s trusted and certified. Also, take the little one when you go shopping so that you can try on the pair for fit and comfort.

3. UV Protective Clothes

Sun protective clothes can be a life-saver, especially when you’re at the park or the beach. While you can get special sun protective clothes, you should also make sure that regular clothes offer adequate sun protection. Long sleeves, light colors, cotton fiber are some things to look for when choosing outdoor summer wear for the kids.

4. Sunscreen

Never, ever send your toddler out to play without slathering on the sunscreen. Choose a brand that is kid-friendly and child-appropriate. Blue Lizard and UV Natural both have SPF 30+ sunscreens available for kids. Make sure you apply the sunscreen at least 15 to 20 minutes before they go out to play and reapply it, if they go swimming or wash their faces. Also, don’t forget the BEENS or Back of knees, Ears, Eye area, Neck, and Scalp to ensure full coverage.

5. Shade

And finally, make sure that when they play outside or spend time on the beach, they have adequate shade and sun protection. Using a portable shade such as the ezShade will not only increase the protection that an umbrella offers, it will also keep kids sun-safe without blocking out their fun.

Keeping preschoolers safe in the sun does not need a LOT of effort. Just a few must-have products can help summer be fun and safe for your on-the-go, active toddler. So, go ahead and get equipped for the most enjoyable, sun-safe season ever!

About the Author: Linda Varga is the founder of Solar Eclipz and inventor of the ezShade,  www.myezshade.com, an award-winning sun shield that instantly attaches to any umbrella/canopy, blocks over 99% UVA/UVB rays, doubles your shade, and keeps you cooler all day long.

Get your Solar Eclipz ezShade now at Coolibar.  See our full line of UPF 50+ Sun Umbrellas & Shelters.

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Inside Coolibar New Products What's Hot

Wide Leg Pant Review

Did you know Coolibar employees are some of our best customers?  After receiving our shipment of new Wide Leg Pants for women, a number of the Coolibar ladies immediately snatched them up. Now, Coolibar employees Heather, Jennifer and Julie share their thoughts on these comfy UPF 50+ pants. They also share some pictures showing how they style the pant.

 Coolibar Wide Leg Pant

– Smooth fold knit waistband
– No-squeeze top keeps pant comfortably in place
– Wide leg (12″ opening on bottom)
– Lightweight and breathable
– Drapes effortlessly
– Silky soft aire SUNTECT® polyester/spandex blend
– Rated UPF 50+

Jennifer wearing Wide Leg Pant - Beach Style

“I love my Coolibar Wide Leg Pants! I was in New York last April and searched the city over for a pair of brightly colored wide leg pants just like this, with no luck. I found a few but they didn’t fit right, the color was wrong or they were way too expensive. Lucky for me, I found them right here at Coolibar. I love these pants because the fold top waistband is flattering, they are amazingly comfortable, they’re silky-smooth and are extremely light weight. They have easily become my go to pants that I put on after work or for a Saturday afternoon in the city.” – Jennifer

Heather wearing Wide Leg Pant - Beach Style

“I love the new Coolibar wide leg pant, because it can be dressed up or down. Yesterday I wore them lounging in the humid MN weather and the pants kept me cool. The fabric is amazing and very soft! Pictured is my beach look. When I go to the beach I like to be covered up with layers that can be taken off when I go swimming. Thanks to these pants, I don’t have to apply sunscreen every time I get out of the water.” – Heather

Julie wearing Wide Leg Pant - City Style

“The wide leg pants are so comfortable! I love the lightweight silky material and the yoga inspired fold waist. I pair my pants with a lightweight tank top for a day time look, and throw over a jacket for going out at night. This is my go-to pant for the summer!” – Julie

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Try this pant on yourself: Wide Leg Pant on Coolibar.com

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Inside Coolibar New Products

Hot Hats of the Season

Summer is nearing, and if you’re in the market for a new show-stopping wide brim hat we want to let you know what to look for this season. Coolibar trend seeker and buyer Amy Jo Henriksen has spent several months looking for hats that not only look great, but provide sun protection to keep your skin looking flawless!

Amy Jo, where do you look when deciding what hats to buy for upcoming seasons?

We review the current trend forecast for colors and shapes and travel to trade shows to see what is new and exciting for the coming year. We also watch what is out in the current market by spending time at other retailers.

What do you see being trendy this summer in hats?

We are seeing animal print accents. Wide brims continue to be popular and a nautical feeling has come to the foreground in color blocking and stripes.

Do you think we’ll see a lot bigger brims out this summer?

I believe there will be a great mix of brim sizes this summer. For those who want great sun protective coverage the wide brim hat is the best accessory in the market. For those who are active the 3”+ brim width allow for more function and versatility.

What would you recommend wearing to a summer wedding?

I love our Monaco Wide Brim Hat in toast or the Oceanside Sun Hat in black with white banding. Both are outstanding and would make a great accessory for day of dress-up.

What would you recommend sporting at the beach?

Our Chlorine Resistant Bucket Hat is a customer favorite. It’s easy to pack, easy to adjust and you can wear it in or out of the water without worrying about it fading or getting crushed. It’s a go to piece that coordinates great with our sun protective swimwear.

What Coolibar hat style are you most excited about?

Our Fedora Sun Hat for ladies is a great style that is on trend but offers a 3” brim which is difficult to find on most Fedora hats in the market today. Traditionally, the fedora has a small brim width which does not offer the optimal sun protection. We are excited to have an updated modern shape which can offer the level of protection our customers expect from Coolibar.

What is your favorite Coolibar hat of all time and why?  

I love the Shapeable Travel Sun Hat. It’s constructed of ribbon which allows it to be packed flat or rolled for travel but always returns to its original shape without looking damaged.  It’s lightweight and offers great coverage with its 3¾” brim. I think the size and shape look great on everyone and love the wonderful colors its available in.

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Inside Coolibar New Products What's Hot

Coolibar in the Big Apple

Last week spring was in the air.  With temperatures in the 70’s in New York City, it felt more like June than March.  The cherry blossoms were in bloom and New Yorkers were out in masses soaking up the summer sun– grabbing their shades and leaving their jackets behind.

This was perfect weather to introduce Coolibar’s spring and summer line to fashion, health and beauty editors across the city.  Carol Schuler (of Schuler Publicity) and I hit the Manhattan streets and hauled our oversized bag of Coolibar goodies to the “big books” at Hearst, Meredith and Conde Nast, in addition to meeting with some of our favorite bloggers.

The new line and fabrics were met with great enthusiasm.  In fact, a new hat was called in immediately for consideration.  We heard ooh’s and ah’s as editors felt the silk like texture of our aire SUNTECT® fabric and tried on fabulous hats with an 8” brim.  “The big brims are glamorous and keep your shoulders protected too,” exclaimed on editor (she got to keep that hat).  Look for Coolibar products in your favorite magazines this summer.

What does this all means for you, our dear customer?  It means you are in for a real treat!  Our new catalog hits homes next week and is bigger and better than ever with over 32 new styles to keep you cool and protected this summer.  We’ve introduced new fabrics and fitness gear alongside our customer favorites. 

So get out there and enjoy life in the sun, Coolibar will keep you safe! 
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New Products Parenting SunAWARE Wear Sun Protection

Sun Safety for Junior Sailors

Danger at Graves Light

Adult sailors and junior sailors alike must be able to swim, wear a personal floatation device, and stay calm in an emergency. However, sun safety is often forgotten or left out when teaching children important sailing safety basics. 

The reflection of the sun off the water represents a significant skin cancer risk to sailors. One person dies every hour from skin cancer in the United States and melanoma is responsible for 90% of these deaths. Melanoma is associated with both childhood sunburns and recreational boating, which emphasizes the need for children interested in sailing to be educated about protecting their skin from the sun. 

This is why Maryellen Maguire-Eisen (Children’s Melanoma Prevention Foundation Executive Director) and Mary Mills Barrow (SunAWARE Executive Director) decided to write “Danger At Graves Light”.  “The book will empower adolescent sailors with current and reliable information about the dangers of overexposure to ultraviolet radiation on the water and will offer five easy action steps for sun protection,” says Barrow. 

The sun protection steps are described by using the SunAWARE acronym, which provides a useful and memorable way to get across all important information about sun safety. 

 

 

 

 

 

 

 

 

 

More about Danger At Graves Light: 

“Danger At Graves Light” tells the story of five young sailors who don’t believe that bad things can happen on a calm, sunny day on the water. When their grandmother tells them the amazing story of a sunny day rescue at Graves Light, they finally understand that the sun can be just as dangerous as a storm at sea. 

“Danger at Graves Light” has been endorsed by US SAILING and features a personal introduction by Susan Epstein, US SAILING Director.  The book hopes to raise awareness of the need for sun safety and aid US SAILING in developing a skin cancer prevention education campaign.

If you are interested in more information or in obtaining copies of the book, contact CMPF or SunAWARE.

Danger At Graves Light” can also be purchased at Coolibar

 

MaryEllen Maguire-Eisen at the Release of "Danger At Graves Light" on Don't Fry Day 2011
Susan Epstein (US Sailing), Adam Lipson (Community Boating Inc.), Charlie Zechel (Community Boating Inc.), Maryellen Maguire-Eisen (CMPF) and Mimi Svenning (CMPF) at book release on Don't Fry Day 2011
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Inside Coolibar New Products Sun Protection Clothing

Swimwear Preview 2011

Trips to the beach and jaunts to the pool are just around the corner. Or perhaps you still have that sunny winter getaway planned. Start thinking sunshine – and sun protection for the months ahead or your upcoming vacation. Take a sneak peek at some of our NEW UPF50+ swimwear and beach basics before your Coolibar catalog arrives in early February.

Don’t currently receive our catalogs?  Request a catalog today! 

For a Sun Safe Lifestyle

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Coverage is key. But regular summer clothing (even with long sleeves) is not enough to block dangerous UVA and UVB rays. If it were, it would be too heavy and hot. That’s why we developed the highest quality, lightweight UPF 50+ fabrics available: Coolibar SUNTECT®. Then we designed our apparel for stylish, easy wear, and superior comfort. So, relax and enjoy being outdoors the Coolibar way! It’s sun protection for life – your life – we guarantee it.

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Inside Coolibar New Products

Behind the Scenes – Spring 2011 Photo Shoot

Behind the scenes footage from Coolibar’s spring 2011 photo shoot in the FL Keys, including a sneak peak at our New Spring UPF 50+ Apparel. Look for our catalog in your mailbox starting February 7, 2011!

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Thank you to all of the amazing staff, crewmembers and models.

Kevin White – Photographer – KW Photography
Zack Swanson – Photo Assistant
Nelson Chavez – Photo Assistant
Steve Boxall – Digital Technician
Steve Siewert – Art Director
Lu Daitzchman – VP, Branding – Coolibar
Anna Dawson – Branding Coordinator – Coolibar
Amy Jo Henriksen – Merchandising Analyst – Coolibar
Mia Velez – Stylist
Kelley Quan – Hair & Make-up
Gaby Schuetz  – Producer – Select Services
Kristina Kitchen – Stylist Assistant

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