Inside Coolibar

Welcome Coolibar Design Director Olga Mashkova

Coolibar is pleased to introduce our new Design Director Olga Mashkova. Olga comes to Coolibar with almost a decade of experience in the fashion industry, designing everything from high fashion pieces to outdoor apparel. We look forward to introducing Olga’s UPF 50+ designs spring 2014. In the meantime, we wanted to find out more about her design inspiration and get a taste for what’s to come.

What inspired you to become a clothing and fashion designer?

OM: When I moved to the US I tried a lot of different careers trying to find what I wanted to do with my life. I came to a realization that I need to truly love my work. We spend so much of our lives working, and I knew I didn’t want to live weekend to weekend. Growing up in Russia all girls were taught how to sew and knit, and after receiving quite a few compliments on some outfits I created, I decided to pursue a Fashion Design career. I enrolled in school and loved it right away. The most inspiring thing about my job is that I love what I do every day. I have to be passionate about anything I do. Designing clothes, coming up with new ideas and creating things that make women happy and feel confident is truly exciting for me.

What helped prepare you for working in this industry?

OM: Great education. I graduated from the Academy of Art University in San Francisco, and that was the best training I could have ever wished for.

Where do you get your design inspiration?

OM: All kinds of sources: fashion shows, magazines, vintage shopping, trend forecasting sites, paintings, art installations and mainly people watching. I always check out what women of all generations wear, it’s so fascinating to see how fashion changes, and even 3-4 years ago women wouldn’t wear certain clothes that they wear today. We could design whatever we want, but we need to think “Would she actually wear it? Would she find it flattering? What are her needs these days?” You have to stay tuned to the changes she’s going through in her life.

What are you most excited about now that you’ve started working at Coolibar?

OM: I’m most excited to be designing for such a great cause. Fashion can be vain and even cruel, and those are the sides of fashion I have struggled with. Since the beginning of my career I have always longed to combine my passions for design and doing something more meaningful. I am amazed by Coolibar’s concept of sun protective clothing, and I truly believe that we are helping people to live fuller lives. With our products they can enjoy being outdoors while also being safe from the sun. On top of that, we can make them feel fashionable and attractive. It’s the best of both worlds for me.

What trends do you see being big for 2014?

OM: For spring 2014 we are focusing on three major trends for ladies:
Underwater world: We’re seeing a lot of shades of blues and turquoise being used as key colors for spring—anything from light mint to periwinkle blues to deep cobalts—colors of the sea. A lot of prints are using watercolor washes, brush strokes that reflect movement of water, inks that bleed and fade, so the prints are very soft and feminine.

Black and white continues to be a big trend—very clean, bold lines that remind us of the 60’s designs. Geos are extremely important in this group.

Tribal and ikat patterns are gaining more importance: main shapes include diamonds and chevron patterns, ikats become intricate and highly decorative as well as very compact with hardly any ground color.

What are your hobbies outside of the office?

OM: My biggest passion outside work is animals. I am a huge supporter of animal rights and dedicate a lot of my time trying to save their innocent lives. Beyond that I love to run and do yoga. I am obsessed with healthy eating and always on the lookout for new recipes. Finally, I think travel is extremely important. My worldview and perspective on life has been shaped and enhanced with places and cultures I’ve explored around the world.

What is your favorite Coolibar innovation and why?

OM: The sun protective technology built into our fabrics, it literally saves lives.

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New Products What's Hot

One Item, Five Fashionable Ways: Coolibar Cardigan

Since 2002, Style Expert Bridgette Raes has transformed wardrobes for hundreds of clients. She is president of the Bridgette Raes Style Group in New York and author of the book “Style Rx: Dressing the Body You Have to Create the Body You Want”. Bridgette is also Coolibar’s go-to stylist. Each week, she features one closet staple on her style blog and pairs it with five different outfits for her segment: One Item, Five Fashionable Ways. In honor of New York Fashion Week, we asked Bridgette to use her expert eye and style the Coolibar Vera Coastal Wrap.

For this week’s One Item, Five Fashionable Ways, sun protection clothing company Coolibar asked me if I was interested in featuring one of their pieces for this post. The choice was mine as to which item I would showcase and I instantly picked their Vera Coastal Wrap. I own this cardigan and love it because it is not just easy and figure flattering, but it is soft, SO soft, in their modal/spandex SUNTECT® fabric. I’m not kidding when I say it may be the softest, most comfortable fabric I have ever had on my body.

Cardigans are no-brainer pieces that every wardrobe should have as functional outfit finishers. On a cool night they give you warmth. Feel shy showing your arms, they offer shy arms security and for a professional-work environment, they replace a jacket.

To get the most out of a cardigan, I like to make sure I have an ample supply of neutral colored ones which is why I chose to style the Vera Wrap Cardigan in Coolibar’s taupe shade– a versatile layering piece in a versatile color. Check out the five ways I style this cardigan for some outfit inspiration and tips on how to incorporate a cardigan into your wardrobe

Five Coolibar Cardigan Outfits

Look #1

When an outfit is based entirely in neutrals, like this cardigan look with khaki pants by Vince Camuto and a boat neck top by Modcloth, you have free range to bring in pops in any colors you like. Because it’s so trendy and popular at the moment, and because these colors go so well with taupe, I decided to go with pink and tangerine and chose these two-tone Sperry ballerinas and necklace by Stella & Dot. To complete the look, and for some sunny brightness, I chose an orange Fossil handbag and flowery studs also from Stella & Dot.

Look #2

If you’re are going to buy and wear colored casual pants this fall, investing in a neutral colored cardigan is a great idea as it will work with all of the colored bottoms you purchase. Here I chose to pair Coolibar’s cardigan with an eggplant pair of Boden skinny pants and layered an Anthropologie printed tank underneath. The look is finished with a versatile pair of grey rhinestone ballerinas by Sperry, a purple pair of statement earrings by Blu Bijoux and, for a third punch of color, a grey and yellow handbag from R+J Handbags to make the whole look casually colorblocked for fall.

Look #3

To bring your summer tanks into fall, a cardigan is a great choice. Plus, remember, all Coolibar clothing offers 50+ UVA and UVB sun protection. With their Vera Coastal Wrap you can give yourself some coverage while still wearing a flimsier top, like this one by Zara. Once Labor Day arrives, don’t assume that you don’t need sun protection. The sun is still shining and you should still be thinking about shielding yourself from the rays of the sun when necessary.

This cardigan works well with a pair of jeans, like this boyfriend style by Levi’s. Pop the look with a bright shoe, like coral wedges by Seychelles, to pull in the colors of the print, along with Furla’s navy handbag and Privileged Gold coral earrings.

Look #4

A cardigan is a great way to bring a summer dress into fall or to layer some warmth at the office. This flattering print dress by Eliza J. has tones of the taupe right in the print, along with coral. Wanting to maximize all the items used in this post, I chose the same coral wedges and earrings from the previous look. The last component is an off white handbag by Melie Bianco.

Look #5

This cardigan is easy with a pair of camel pants, like these cotton trousers from Ann Taylor. I layered Modcloth’s pink top underneath and used the handbag and shoes from previous looks in this outfit as well. The outfit is finished with a Trina Turk disc necklace, Michael Kors studs and Cole Haan skinny metallic belt.

Learn more about the Bridgette Raes Style Group

Bridgette is hosting a shopping party to benefit the Melanoma Research Foundation, and you’re invited. Learn more.

Shop the Coolibar UPF 50+ Vera Coastal Wrap.

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School sun safety SunAWARE

A Lesson in Back-to-School Sun Protection

While the teacher doesn’t typically require sun protection, it’s a back-to-school item parents should strongly consider. Not all schools allow hats or sunscreen, and we hope schools change their policies in the near future. All the same, we have suggestions to ensure your child is sun safe.

1. Before leaving the house, help your child apply broad-spectrum sunscreen. Then teach them how to properly reapply sunscreen before recess. A parent or doctor note may be necessary for your child to do this depending on your school’s policy. If required, discuss sunscreen use with your child’s teacher directly. When choosing a sunscreen, look for active ingredients that block both UVA and UVB rays, such and zinc oxide or titanium dioxide and a rating of SPF 30+. Sunscreen should be used every day – including cloudy days.

2. Instruct your child to play in shaded areas during recess if possible, especially days the UV index is high. Ultraviolet radiation is most intense between 10 a.m. and 2 p.m., when recess is in session. Approximately 50 percent of the daily UV exposure is received during the four hours around noon.

3. Dress your child in sun protective clothing when possible. UPF 50+ clothing provides excellent sun protection that doesn’t wash or wear off. Wearing tightly woven loose fitting clothing can also shade skin from the sun’s UVA and UVB rays.

4. If your school allows, send your child to school with a wide-brimmed hat or legionnaire hat that covers neck and ears. A hat with at least a 3-inch brim all the way around is best. Baseball caps do not protect the back of the neck or the ears. If you wish all students could wear hats during recess, check out our Coolibar School Sun Hat Program. We provide half off children’s hats for schools!

5. Have your child wear sunglasses that block 99-100% of UV rays or that are rated UV 400. Wearing UV sunglasses protects eyes from cataracts, retinal damage, macular degeneration and eyelid cancer.

Learn more about Coolibar’s school programs and special discounts.

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Wellness Warriors

24 Marathons in 24 Days to End Childhood Cancer

After a medical miracle in his own family, Brian Gruender wanted to raise awareness and funds for pediatric cancer. Brian is a father of four and president of the Snowdrop Foundation, which provides scholarships to college bound pediatric cancer patients, while also raising awareness and funds for the continued research efforts to find a cure to childhood cancer. Despite his busy schedule, Brian was determined to do something for the children. So this summer, Brian completed 24 marathons in 24 consecutive days.

“The number 24 is symbolic because it’s the number of cancer beds at Milwaukee Children’s Hospital and the number of hours we have each day to complete our runs,” said Gruender. This event brought national attention to pediatric cancer.

Brian Gruender holding the American Flag as he heads for the finish line of his last 24-4-24 marathon.

When Coolibar heard about Brian’s mission and the extensive training involved, we decided to help him with sun protection. “I used the short sleeve shirt during my 24 marathons in 24 days event, which included several 90 degree days,” said Gruender.  “It kept me protected from the sun’s harmful rays and gave me peace of mind, allowing me to concentrate purely on running.”

This October, Brian hopes to complete another feat. He, along with three others, will be running 165 miles over four days to raise awareness and funds for the Foundation. Each day they will run to honor a child battling cancer in their home state, Wisconsin. On the fourth day, the runners will arrive at Milwaukee Children’s Hospital to kick off Courage Over Cancer (Fund-urance Run), a 5K run open to the public.

We wish Brian and his team the best of luck this fall! To learn more about the Snowdrop Foundation, visit http://snowdropfoundation.org

To learn more about Coolibar Sun Protection You Wear, visit http://www.coolibar.com

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Success Stories Wellness Warriors

Not Pasty

Pasty. With one word, an instant emotional connection occurs. A word some degrade themselves with when spring comes and their skin is pale. According to Jen Adkins, mother and founder of Not Pasty, we’re not pasty. We’re simply the color of our skin. No more, no less. After a life-altering experience, Jen is now working to change people’s perceptions of what it is to be pasty – and feel beautiful with the skin you were given.

As a redhead with fair skin and many sunburns as a child, sun safety has always been important to me, especially now as the mom of two blond hair, fair boys. As a writer who focuses on skin care, I’ve always been a bit obsessive with sun protection. Most of my readers are interested in learning about wrinkle prevention and I love telling them that sunscreen is the #1 anti-aging product on the market. But recently, my need to stay on top of sun safety took on a whole new level.

Last year, my family of four grew by one with the addition of our amazing then 5-year-old daughter. It was love at first sight, literally. The very first night we were together, I noticed that there were quite a few little brown moles on her skin. Later at a checkup, her doctor decided they were probably clogged pores, but referred us to a dermatologist to be sure.

The dermatologist almost instantly told me she thought my daughter had skin cancer. Biopsies confirmed her thoughts. Those “clogged pores” turned out to be basal cell carcinomas and her body was full of them – hundreds, head to toe.

It’s quite life-changing to all of a sudden have a 5-year-old with skin cancer. Skin cancer is an adult cancer, or so I thought, but I was wrong. It took us some time to figure out how to do life with skin cancer and of course we’re still learning.

Imagine knowing that going out in the sun will increase the number of cancers tumors on your child’s body, yet also knowing that your child doesn’t care about that and just wants to be a normal child. It is a tough balance trying to come up with ways to allow her to be that normal child while taking on the adult responsibility of keeping her skin safe. Our sun safety habits as a family have taken top priority, not just for our daughter, but for all five of us.

Jen Adkins’ Family

In June of 2013, after living with skin cancer for over a year and writing about skin for more than five years, I launched a new website called Not Pasty. We chose the name Not Pasty as a jab at those who use the term “pasty” to degrade fair skin. Not Pasty is about sun safety, self-love and even a bit of beauty. It’s a place where women can go to learn about enjoying sun safely, share their stories of self-love and encourage others in their journey of self-acceptance.

Because I write about the skin for millions of readers and live with skin cancer in my household every day, switching the focus of general skin topics to sun safety was an easy step for me and I have a lot of knowledge to share. My goal at Not Pasty is to tell sun truths, not fads or myths. I always fall on the side of caution and am constantly in contact with top doctors and experts around the country when questions arise.

I want Not Pasty to be the place people go to learn and discuss sun safety – where people can learn facts and tips, share what sun protection products they are using and learn about new ones. And we love when women share their personal stories – we call them Real Stories – about how they walked through the hard and came out ahead.

Most importantly, I want to encourage women to see their natural skin color as unique and beautiful and come to realize how ridiculous it is to brown their skin in the sun in order to achieve some silly idea of media-pushed beauty.

I’d love to be a part of changing the way the world thinks about natural skin tones, and I’d love to have you be a part of it with us.

Jen Adkins
Not Pasty

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Parenting SunAWARE

Wiseheart Saves the Dawn – A Sun Protection Book for the Tablet Generation

“Wiseheart Saves the Dawn” is a new e-book geared toward children that teaches sun safe habits. Available on iTunes and Kindle for free, this collaboration between the Environmental Protection Agency’s SunWise Program and the Children’s Melanoma Prevention Foundation is an innovative way to reach the tablet generation.

Wiseheart is the story of a curious and courageous boy from the Cahto Indian tribe in the land now known as northern California, who dared to confront his tribe’s dark secret and in so doing made a remarkable discovery. This story has been adapted from traditional tales to teach another important lesson – sun protection.

Coolibar asked the founder of CMPF, Maryellen Maguire-Eisen RN, MSN, to tell us more about the book, where the idea stemmed from and what these two prestigious organizations hope results from publishing this new e-book.

Tell us about yourself and CMPF.

Every year over half of American children experience sunburn and millions more go tanning indoors.  Sun protection education is needed to teach children about the hazards of overexposure to ultraviolet radiation. 

I have been a nurse for over thirty years working in the area of oncology and dermatology.  In 2003, I founded the Children’s Melanoma Prevention Foundation because I was concerned about the rising rates of melanoma and the association with overexposure to UV rays.  Our mission is to teach children and their caretakers safe and proven methods of sun protection and skin cancer prevention.  Our vision is to prevent skin cancer one child at a time.  Our foundation endorsed the SunAWARE acronym in 2007 and developed the SunAWARE school curriculum in 2011. We provide classroom programming in Massachusetts teaching over 25,000 students annually.  We have developed multiple resources for students and teachers to use in conjunction with this curriculum including books and videos. 

Tell us about the EPA SunWise Program.

SunWise is a free environmental and health education program that teaches children and their caregivers how to protect themselves from overexposure to the sun. Through the use of classroom, school, and community components, SunWise seeks to develop sustained sun-safe behaviors. This book is one example of how SunWise partners with organizations in the community.

How did this partnership with the EPA SunWise Program come about? Are you working with them in other ways?

The EPA SunWise Program provides a toolkit, free-of-charge, for educators that includes lesson plans and resources for classroom teaching. I really liked the curriculum and used many elements of it in the development of our SunAWARE Program.  I have promoted the SunWise Curriculum to other nurses nationally by inviting the SunWise team to speak at nursing conventions and meetings that I chaired. The Children’s Melanoma Prevention Foundation and the EPA SunWise Program are members of the National Council on Skin Cancer Prevention.  We convene biannually to strategize with other members on educational, legislative, and research initiatives.  CMPF has always found the SunWise Team to be loyal partners in our mission to educate children about sun protection.  

Why was this book created? Who is the audience and what’s the key message?

I have been writing children’s books that teach children about sun safety, along with Mary Mills Barrow, for the past five years. Two of our publications, Lake Vacation and Pretty Prom, won the 2009 American Academy of Dermatology Gold Triangle Award.  I thought that the Wiseheart tale, from the SunWise toolkit, would be a wonderful story to expand into a new book.  I started writing the draft and then handed it over to our Advisory Board member, Jane Shanny, an English teacher and writer, to complete. We then contracted an artist to create lively illustrations that depict the key elements of the story.  Once the draft was close to completion, we contacted the SunWise Director, Linda Rutsch, to see if they might partner with us on the publication and distribution of the book.  As always, they were eager to partner on this educational endeavor.  The audience is children ages 8-12 and the objective is to educate and motivate readers about the importance of sun protection for all people.  We chose to publish it electronically because of ease of distribution and ability to provide it for free.

Is this book different than other sun protection books for kids? How?

I think that the book is different from other sun protection books in that it touches on the imagination of children and provides a frame of reference that sun protection is important for everyone.  The hero can be a role model for all children in that he is resourceful, independent, brave, caring, and imaginative.  He tries to make the world a better place for his people. 

How long has this been in the works?

The book has been in the works for over three years.  A final draft of the story was completed in August 2012 and the illustrations, by Laurie Sigmund of Sigmund Design, were completed later that same year.   We hired Ugly Dog Publishing in 2013 to develop the electronic publication and to arrange for distribution.  They worked with Amazon, Barnes and Nobles, Apple, and Kobo to distribute the book. 

What are your feelings now that “Wiseheart Saves the Dawn” is finally available?

I am really pleased that we have yet another resource available to teach children about the importance of sun protection.   It is incredibly gratifying to see the hundreds of books downloaded each month and realize that this project is truly getting into the hands and minds of children. We hope that this posting will further help publicize the availability of our latest sun protection educational resource. 

Is there anything else you wish to share with us?

We hope to continue to develop resources for children and their caretakers that promote sun safety and help prevent skin cancer.   Please visit us at www.melanomaprevention.org to find out more about our organization, download a book, or donate to the cause.

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Sun Protection Clothing What's Hot

High Heat Calls for Cool Fashion at the State Fair and Beyond

The Midwest is in the midst of a late summer heat wave. Being Midwesterners, we typically welcome warm weather; however, with the Minnesota State Fair going strong and other outdoor activities planned for the last week of summer, it’s not necessarily ideal timing. If you’re experiencing this uncomfortable heat, be sure to take the extra precautionary measures to prevent heat related illness. We’ll show you how to, in style!

Dress in loose-fitting, lightweight, breathable sun protective clothes that cover as much skin as possible. Wearing long-sleeves and pants can actually cool you off when the sun causes overheating. Also, protect your face and scalp from the sun by wearing a wide-brimmed hat with a 3” brim or greater.

For Her

Coolibar UPF 50+ Sunwear: Marina Sun Hat; Ruche Water Jacket; Swim Skort

 

For Him

Coolibar UPF 50+ Sunwear: Beach Comber Sun Hat; Adventure Jacket; Fitness Shorts

 

For Kids

Coolibar UPF 50+ Sunwear: Camp Hat; ZnO T-Shirt; Board Shorts

Stay SunAWARE, hydrated and enjoy your time outdoors.

Shop Coolibar during the End of Summer Sale. Take an additional 30% off everything. Ends September 2, 2013. See website for details.

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SunAWARE

The Sunny Side of UV, Solar Powered Vehicles

After two years of student collaboration, the University of Michigan Solar Team is off to Australia to compete in the 2013 World Solar Challenge, the largest solar electric vehicle event in the world. Forty-three teams from across the globe will race approximately 1864 miles from Darwin to Adelaide almost solely relying on the power of the sun.

The U of M Solar Car Team is a student-run organization that designs and builds solar electric vehicles, taking about two years to do so. The Solar Team, comprised of 20 students, will now take the next month to rigorously test their car Generation 2013, adjusting to the energy of the Australian sun. Then October 6 – 13, their commitment and technology will be tested as they race their car across the continent.

U of M Student and Project Manager Eric Hausman is traveling with the team across the globe to ensure the team adapts to the environment. “We are constantly in the sun, or at least hopefully or the car won’t be doing so great!” said Hausman. “But we also want to protect our team members from the sun.” Hausman contacted Coolibar sun protective clothing after receiving a UPF shirt for Christmas and testing it out. Coolibar sent the team UPF 50+ sun protective caps for their days of testing in the harsh Australian outback.

Sun protection is important everywhere, but even more essential in Australia where skin cancer is considered an epidemic. “The Solar Team loves [the hats] and they will provide great protection in Australia,” said Hausman.

University of Michigan Solar Team in Coolibar Hats University of Michigan Solar Team in Coolibar Hats

Coolibar wishes the best of luck to the University Michigan Solar Car Team. May Generation 2013 out-shine the competition.

University of Michigan Solar Car Mock Race University of Michigan Solar Car Mock Race

Learn more about the U of M Solar Car Team: umsolar.com
Learn more about Coolibar Sun Protection You Wear: coolibar.com

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Events Inside Coolibar

Gansett Lifeguards Demonstrate Skill and SunAWAREness

Brian Guadagno, Narragansett Surf Rescue Senior Lifeguard Captain and founder of Raw Elements USA sunscreen, lives for days on the ocean. During his 17 years as an Ocean Rescue Lifeguard, he came to realize the damaging effects of environmental sun exposure and chemical sunscreens. Today, Guadagno continues to spend his days on the ocean in Rhode Island, protecting himself from the sun while encouraging his fellow rescue team and beach goers to stay SunAWARE as well.

“Summer 2013 was a huge success for Narragansett Surf Rescue,” said Guadagno. “Most importantly we have managed record numbers on our beach with great efficiency. To date we have logged over 200 rescues and assists of distressed swimmers and surfers.” The rescue team’s latest competition, the Waterman Eco-Challenge three mile ocean paddle, turned out to be a huge success thanks to some dedicated surfers, paddlers and great sun protection advocates. “Although the weather wasn’t the greatest, the event was awesome,” said Guadagno.

“I cannot begin to tell you how thrilled the entire 2013 Narragansett Surf Rescue team was to have their Coolibar hats this summer,” said Guadagno. “The crew wore them every day on the beach and throughout tournament competition. It was a great new look for our team and everyone took notice. Our Coolibar rash guards are an instrumental part of our gear as well, as you can see in the photos.”

Check out photos from the 2013 season and Coolibar testimonials from the team!

Coolibar extends a huge congratulations and two-thumbs up to the Narragansett Surf Rescue for a great season and a job well done on keeping our oceans safer to paddle in.

“I kayak 7 miles a day on the ocean for the past 3 years and I’ve never felt more protected from the sun as I did this year wearing my Coolibar hat. Simply awesome!” – Mike Florio, Narragansett Surf Rescue Lifeguard Captain

“The Coolibar hat this summer has been a lifesaver. Combining the hat with Raw Elements sunscreen has protected me from the sun’s harmful rays, which is a high priority for me and the whole Surf Rescue Team at Narragansett. Thank You Coolibar!” –Nicholas Batista, Narragansett Surf Rescue Lifeguard

“Our Coolibar hat and team rash guard were my everyday choices life-guarding this summer. Lightweight and quick drying, I always felt comfortable and totally protected under all conditions, especially during two immense heat waves. Thanks for your support of our team!” – Drew Schneider, Narragansett Surf Rescue PWC Team

About Raw Elements USA
Sunscreen gentle enough for use in infant care yet meets all the performance demands of the most extreme athletes. This is all delivered in an eco-safe, reef-safe, all natural formula. Raw Elements is the conscious consumer’s answer to safe, serious sun protection.

Shop Raw Elements Sunscreen

Like the UPF shirts and sun hat they’re wearing? Shop Coolibar.

Coolibar provided free swim shirts and hats for the Narragansett Surf Rescue.

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Events Sun Protection Clothing Wellness Warriors

The Sunscreen Squad is Out to Save Tennis Fans

Excitement is building as the Western & Southern Tennis Open in Mason, OH wraps up this weekend, making way for the US Open! This tournament is the perfect venue to call attention to the number of hours both fans and players will be spending under the sun in the next few weeks. Coolibar has teamed up with the Andy Caress Melanoma Foundation Sunscreen Squad and outfitted volunteers with UPF 50+ clothing to distribute sunscreen samples to remind attendees they need sun protection.

The hours spent on the tennis court, under the sun, add up. Some of the best players on the court have dedicated themselves to promoting skin cancer awareness and sun protection, including tennis pro Andy Caress. Andy, also founder of the Andy Caress Melanoma Foundation (formerly Mela-KNOW-More), had one wish before his untimely passing from skin cancer at age 24, to tell people the message of his life – “People should know more about melanoma.” Andy’s family and volunteers continue to spread the message of early detection and sun protection, especially at events Andy was passionate about.

Andy Caress, Founder of Mela-KNOW-More

Last year, ACMF Sunscreen Squad volunteers passed out 45,000 sunscreen packets and distributed 10 gallons of sunscreen to spectators, athletes, ball kids and volunteers throughout the grounds at the 2012 Western & Southern Tennis Open. They, along with Coolibar, hope to knock last year’s record out of the court!

The Andy Caress Melanoma Foundation is dedicated to the prevention of melanoma, the most deadly form of skin cancer, through awareness, education and support of research to find a cure.

The Sunscreen Squad is a program designed to distribute sunscreen at public events and tennis and swim clubs around the country. Gallon sunscreen dispensers will be installed in as many locations as possible. Donations fund this effort directly.

Young ladies playing it sun safe the the Andy Caress booth by applying sunscreen!
A glimpse of Serena Williams at the Western & Southern Tennis Open

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