So you have fair skin. You may have skin that we sometimes refer to as “porcelain” or “alabaster.” You might be borderline flammable. You might even be Irish. And the spring sun is coming fast, in its ultraviolet glory. What can you do?
We’ve been hit with brutal snowstorms this winter where I live in the Northeastern U.S., and while we tend to bundle up to protect ourselves from the elements an important area is often forgotten in the winter, especially by African-Americans: the skin.
Because skin cancer rates continue to rise among young adults – a group previously unlikely to be diagnosed – states are acting on convincing evidence that indoor tanning is a significant factor. In 2013, following a number of other states, Illinois, Nevada, and Texas enacted legislation to block access to indoor tanning for minors. This is a trend we hope will eventually be rolled out across all states.
It’s still a common misconception that darker skin tones are not at risk for skin cancer. The Hispanic population is the fastest growing ethnic group in the US. Unfortunately, along with this increase is an increase in the rate of skin cancer among its members.
Actor Hugh Jackaman posted a photo on Instagram announcing his skin cancer diagnosis following treatment. He warns “… don’t be foolish like me. Get yourself checked. And USE sunscreen!!!” A good reminder for all of us to be SunAWARE.
Last summer we invited customers to share a photo of themselves and tell us why they would make a great Coolibar model. You voted (lots of you, thanks!) and our creative team chose the winner. Meet Carol, perhaps our most passionate customer, who submitted not one, but five pictures. It was easy says Carol, because she lives in her Coolibar. Even at the office–paired with a set of fresh water pearls.
The 7th annual “Win-The-Fight” SavageMan Triathlon Festival at the Deep Creek Lake State Park in western Maryland attracted 1100 elite athletes from 30 states and several countries including Great Britain, Australia and New Zealand on September 14, 2013. Athletes competed for more than a medal as the event raised vital funds for the Joanna M. Nicolay Melanoma Foundation, a voice for melanoma prevention, detection, care and cure.
Pasty. With one word, an instant emotional connection occurs. A word some degrade themselves with when spring comes and their skin is pale. According to Jen Adkins, mother and founder of Not Pasty, we’re not pasty. We’re simply the color of our skin. No more, no less. After a life-altering experience, Jen is now working to change people’s perceptions of what it means to be pasty.
“Wiseheart Saves the Dawn” is a new e-book geared toward children that teaches sun safe habits. Available on iTunes and Kindle for free, this collaboration between the Environmental Protection Agency’s SunWise Program and the Children’s Melanoma Prevention Foundation is an innovative way to reach the tablet generation.