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Isn’t it Time to Live SunSmart?

This month is Melanoma Awareness Month, which provides an excellent opportunity for foundations such as ours, LiveSunSmart.org, to educate the public about the importance of living “Sun Smart.” We know that melanoma is very curable when caught early, but we want to teach everybody ways to minimize their risk when out in the sun without curtailing the fun! It’s pretty simple, actually, we know that staying in the shade and avoid the peak sun hours when possible isn’t always realistic, so use your sunscreen every day, and reapply it often. Wear hats – with the big, wide brims if possible–wear sunglasses and protective clothing. Get your skin checked regularly, learn the signs of melanoma and most importantly make sure your friends and family do the same!

But, melanoma awareness isn’t just limited to the month of May. We want you to protect yourself year-round by making the proper application of sunscreen a routine part of your day, and encourage your family and friends to do the same. That means whether you are on the ski slopes or the beach, the athletic field or the construction site—if you are spending time outdoors eating, recreating or spectating, sun protection is essential. We are all at risk because skin cancer does not discriminate against color, race, ethnicity or gender.

At Live SunSmart.org, we are passionate about our mission and work diligently throughout the year to educate everyone on the importance of early detection and the prevention of melanoma. The foundation honors my father Ray—an athlete, community leader and friend to many—who tragically lost his battle with melanoma at the age of 53. Ray loved interacting with everybody and the best way to celebrate his life is to create a dialogue about skin cancer prevention that could save others.

Nobody should ever have to suffer from skin cancer the way my father – and consequently all of us – suffered. Just a few simple steps integrated into your daily life can change behaviors that may reduce your risk.

The best way to safeguard your skin is to:

• Wear a broad spectrum sunscreen of at least SPF 30 every day
• Apply properly and reapply often
• Wear protective clothing, hats and sunglasses
• Get annual skin cancer screenings
• Tell your family and friends to do the same

At LiveSunSmart.org, we offer a variety of programs to inform the public about easy steps to safeguarding one’s health.

Did you know that UV radiation can damage the eye, affecting surface tissues and internal structures, such as the cornea and lens? Long-term exposure to UV radiation can lead to cataracts, skin cancer around the eyelids and, in some cases, can contribute to ocular melanoma. Our Look SunSmart™ program, encourages people to wear sunglasses year-round to protect your eyes and the surrounding skin areas from UV light.

Another program, Team SunSmart™, was designed to promote the health and wellness of student athletes by making the application of sunscreen a normal pre-game routine. After all, athletes often are outside participating in sports during the peak sun exposure hours. Packing sunscreen in an athlete’s equipment bag should be as important as packing cleats, water or a sports drink. A change in a student athlete’s behavior now will ensure a healthier future since anywhere from 23% – 75% of our lifetime UV exposure occurs before the age of 18.

Ski SunSmart™ works with ski resorts, outdoor winter sports pavilions, and skiing and snowboarding organizations to encourage winter sport enthusiasts to make the application and reapplication of sunscreen a normal routine on the slopes. At 8,000 feet above sea level, you are exposed to 40% more UV radiation than you are at sea level.

Another exciting program we have aims to educate non-medical and salon professionals to recognize the signs of melanoma. Pro SunSmart™ trains these professionals to spot signs of change in their regular customers or notice unusual moles in new customers. Whether it’s during a back adjustment, massage, physical therapy session, athletic training, shampoo and styling, or a pedicure, these professionals have the opportunity to visually examine our backs, scalps and bottoms of our feet.

Throughout the year, we offer on-site school and workplace skin screenings with Board-certified dermatologists. This health initiative helps to demystify the screening process and to broaden everybody’s awareness about the necessity of annual skin checks. So far, we have detected dozens of cases of skin cancer, several of which were melanoma.

There are so many positive benefits to spending time outdoors in the sunlight. At LiveSunSmart.org, we want to create awareness about melanoma and all skin cancers, without creating fear by offering you realistic strategies that allow you to live a sun-compatible life. That’s why we call our annual gala, Celebrate Living SunSmart! This year’s event, which helps support the development and implementation of our family of Live SunSmart programs, will be held on May 30th at Maritime Parc in Liberty State Park, NJ. We will be honoring NFL Coach and CBS NFL Today analyst, Bill Cowher for his tremendous efforts to educate the public, especially men, about the risks of melanoma. As a testament to his diligent work, NFL Commissioner, Roger Goodell will be on hand to present the Apollo Award. Set against the backdrop of the amazing New York City skyline, the gala promises to be a wonderful night of excellent food, entertainment and awareness.

If you would like to learn more about our organization, support our efforts or attend our Celebrate Living SunSmart Gala, please visit www.livesunsmart.org.

Teri Festa is Executive Director and Founder of LiveSunSmart.org, formerly known as the Ray Festa Melanoma Foundation, based in Montclair, NJ.

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Success Stories SunAWARE Wellness Warriors

Melanoma Survivor Capt. Harry

During Skin Cancer Awareness Month, Coolibar invites skin cancer survivors to share their stories with us in their own words. Hope, determination and drive to educate others play a major role in these individuals’ lives. Skin cancer doesn’t discriminate, it can happen to anyone. Prevention and early detection can be life saving! We hope you share these stories with your friends, family and colleagues. Be SunAWARE this month and all year long. Read Capt. Harry’s story below.

I am fifty years old and run a saltwater charter fishing business out of O’Neill’s Marina in St. Pete, Florida. I had always spent a lot of time on the water, but not like this. In 2005, I started going to the dermatologist two times a year. In March of 2012, the dermatologist told me to keep an eye on a spot in the upper middle of my back, not to worry about it, but just watch it. This spot was in a place that I could barely see, even with two mirrors. I made the mistake of forgetting to tell my wife what the doctor said about keeping an eye on that spot.

While on a vacation in October, my wife noticed that spot on my back and said it did not look right. I went to the dermatologist in early November and the doctor said it was great that my wife noticed the spot. It did not look right to him and a biopsy was done.

I was on a fishing charter just off St. Pete beach when the doctor’s office called and told me that I had a Clark Level 3 Melanoma and to schedule an appointment with Moffitt Cancer Center. I didn’t know what to think. I was scared, angry, nervous and just wanted to get off the boat. As much as I tried not to let my clients know what that phone call was about, I’m sure they noticed a change in my attitude. I was so mad and angry that I told my wife that evening, “I don’t want to tell anyone about this, that it was my business, and it stays between us.”

We were reading everything we could about Melanoma and Clark Level 3 diagnosis. All this information was making the both of us more anxious, nervous, scared, angry and upset. Knowing and keeping this a secret was not the right thing to do. After a week or so, we agreed to tell two of her brothers that live close to us and my dad, and at some point my brother and sister who live in other states.

After Thanksgiving, we met with our team at Moffitt Cancer Center, and they told us what the procedure would be and scheduled the surgery for December 13th. While in a tree stand hunting one morning, I finally came to grips with what was going on and decided it was fine to talk about it, and totally changed my attitude. It took me three weeks to get to that point, but the anger was gone. I was still anxious and nervous, but not mad and angry.

After sitting in that tree for three hours, I got down and took a walk through the woods. I came upon a guy who was spraying invasive plant species to get rid of them. We talked for four hours and while talking he tells me that his wife went through breast cancer and Moffitt Cancer Center helped her beat it. She was cancer free and doing great. After about three hours, I told him I had just come to grips with my diagnosis, and I told him about it. He asked if it was alright with me if I would join him in a prayer for me. I told him it can’t hurt, so we prayed. It really was something that I ran into this man just after coming to grips with my situation.

I went in for the surgery on the 13th, and the first step was to inject a dye around the biopsy area to determine where and if the cancer had gone to any lymph nodes. The dye showed that it had gone to one lymph node in my left armpit and three in my right armpit. The surgery went well and they removed one under my left arm and three under my right. They also removed a large area around the biopsy. They scheduled my follow-up visit for December 31st. It was going to be an anxious two and a half weeks waiting for the lab results. After about ten days, my wife said let’s call and get the lab results. This was an anxious call but a great one. The nurse told me that all the lymph nodes came back negative and all of the area around the biopsy was also negative. Hallelujah! Christmas was so much better.

Words to the wise:

I had never heard of Coolibar before having to research melanoma and UPF clothing. Living and boating in Florida, you are going to be in the sun. I think, like myself, a lot of people have never heard of Coolibar. I spend over 200 days on the water, and clients as well as others in my industry, pay attention to what others are wearing. Regular cotton tee shirts just will not hold up, so people need to see others wearing sun protective apparel. Lead by example.

Capt. Harry

Capt. Harry’s Website: Hook Em Harry

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Avoid UV & Seek Shade

FDA works to increase awareness of tanning bed risks

Tanning Bed

Monday, the U.S. Food and Drug Administration issued a proposed order that, if finalized, would reclassify sunlamp products and require labeling to include a recommendation designed to warn young people not to use these devices.

According to the American Academy of Dermatology, there is a 75 percent increase in the risk of melanoma, the deadliest type of skin cancer, in those who have been exposed to ultraviolet radiation from indoor tanning, and the risk increases with each use. The proposed order does not prohibit the use of sunlamp products by those under the age of 18, but it provides a warning on the consequences.

The order would reclassify sunlamp products from a low risk device (class I) to a moderate risk device (class II).

“Using indoor tanning beds can damage your skin and increase your risk of developing skin cancer,” said FDA Commissioner Margaret A. Hamburg, M.D. “The FDA’s proposed changes will help address some of the risks associated with sunlamp products and provide consumers with clear and consistent information.”

If the order is finalized, manufacturers would have to submit a pre-market notification (510(k)) to the FDA for these devices, which are currently exempt from any pre-market review. Manufacturers would have to show that their products have met certain performance testing requirements, address certain product design characteristics and provide comprehensive labeling that presents consumers with clear information on the risks of use. The order proposes to include a contraindication against use on people under 18 years old, and the labeling would have to include a warning that frequent users of sunlamp products should be regularly screened for skin cancer.

Resource: http://www.fda.gov/NewsEvents/Newsroom/PressAnnouncements/ucm350864.htm

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SunAWARE Wellness Warriors

Melanoma Survivor Lauren

During Skin Cancer Awareness Month, Coolibar invites skin cancer survivors to share their stories with us in their own words. Hope, determination and drive to educate others play a major role in these individuals’ lives. Skin cancer doesn’t discriminate, it can happen to anyone. Prevention and early detection can be life saving! We hope you share these stories with your friends, family and colleagues. Be SunAWARE this month and all year round. Read Lauren’s story below.

My name is Lauren, and I am 25 years old.  I grew up in a small Colorado town where I was devoted to my family, friends, and sports. I lived outside, and under tanning bed lights.  I went to college on a volleyball scholarship where my tanning addiction only got worse.  Realizing that skin care was my passion, I gave up college classes for cosmotology ones.  Sitting in my esthetics class is when I realized that I could very well be suffering from Melanoma, and I was right.  Four months after my first mole diagnosis, I completed four rounds of biochemotherapy.  Since then, I have been cancer free and plan on staying that way.

Growing up in a small town that consisted of mostly prisons, antique shops, and bars made it easy for any child to know that almost all activities were meant to be outdoor adventures.  Whether it was swimming at the local pool, riding bikes, or swinging from ropes across a creek; they were all under the blistering Colorado sun.  Back then, wearing sunscreen was advised but never forced.  Oh, how I wish it was.

It all started before I was even in high school.  I realized that my skin always turned into a beautiful tan after only a couple days of suffering a sunburn.  That was not a problem for me; beauty is pain, right?  Any chance I had to roll up my pant legs and arm sleeves to let the sun beam down on me, I took.  I can remember a handful of severe sunburns ranging from scabs on my shoulders, blisters on my legs, and even my lips, but that never stopped me.  All these imperfections would go away, and I would soon have that perfect tan.

Not only did I love to feel the natural sun shine, but I loved the fact that I could get even better results from a tanning bed. I learned that lying in a tanning bed for just twenty minutes was equivalent to laying on a beach for four hours; so I made sure to include the twenty minute sessions of UV rays into my daily routine.  Sometimes I would even let the time run out and start it all over again.  After all, I wanted to have the best “glow” at prom, be the darkest on the volleyball court, and Lord knows, I couldn’t let my true shade show during the winter.  Using tanning beds was a part of my life for nearly ten years.  I was addicted.  Nothing felt better to me than to lie in the warm bed, close my eyes, and doze off to wake up to an even darker complexion.  It was just too easy.

I attended cosmetology school to become an esthetician-someone who works in skin care and is knowledgeable in the best ways to care for the epidermis, go figure.   I remember the week we learned about skin disorders and diseases, a light bulb turned on in my head.  We were going through the ABCD’s of Melanoma, and I realized that a certain mole on top of my head had these exact characteristics, but still, I didn’t think to go to the doctor.  No one ever thinks, “Why yes, this is probably cancer.” Just like when you have a tooth ache, the last thing you think about or want to do is go to the dentist.

Lauren in her Coolibar at the Richard David Kann Melanoma Foundation Offices

A couple months had passed, and this mole was only getting worse.  My grandma finally made it clear that I had to see a doctor, so I went just a couple days later.  I explained to the dermatologist what this mole was doing.  Whether it was oozing, bleeding, or peeling, something was not right.  Without hesitation, the doctor insisted a biopsy be done.  He numbed me and removed it faster than I could say, “Ouch.”  One thing that still pops into my mind when I think about this appointment is near the end of the visit, he told me that he would pray for me.  What?  I’ve never heard a doctor say that.  Did he know something was wrong?

About a week later, the phone finally rang and it was the call my family and I had been waiting for.  We were sure it was nothing, that he would have only good news to tell us.   How wrong we were.  The mole he had removed was a Melanoma, a Stage 4 on the Clark Scale.  He pointed us in the direction of a head and neck surgeon to have a wide excision done on my scalp, as well as a sentinel node biopsy.

Before this procedure, the surgeon was confident that there would be no spread.   He told us there was only a twenty percent chance it would have gone anywhere.  With this statistic, it was easy to feel the slightest bit of comfort.   The surgery went well, but there we were again, waiting.  Another week had passed, the phone rang, and everything changed.  I remember like it was yesterday; he said, “We did an amazing job on your scalp, the margins were perfect and there was no Melanoma found.  But, they did find a little Melanoma in the sentinel node.”  Getting that news once is hard enough, but twice?  There are no words to explain.  I was back under the knife exactly a month later for a complete neck dissection to remove all remaining lymph nodes, and I was officially a Stage III Melanoma patient.

Just nine days after the dissection, I was admitted to UCH in Denver for my first round of biochemotherapy, the most aggressive strategy against Melanoma.  This consisted of three types of chemo, and two bio medicines.  I was hospitalized for five days with a twenty-four hour drip.  I would have two weeks in between cycles, so just enough time to feel almost normal, and then it was right back to where I started.  I completed four of these cycles, and I am so thankful to know that biochemotherapy cannot be done twice.  Nothing makes me happier than to know I will never have to go through that again.

Recovering was hard; I was weak, and I am still weak.  But, my attitude and outlook have never been so strong.  I never let the thought of death cross my mind; it was not an option.  No matter how miserable I was, or how alone I felt, I knew that this was just a huge lesson for me, for people I love, and for people I’ll soon meet.  I couldn’t have fought this battle without all the love and support from my family and friends, especially my mom and dad.

I strive to be a role model for others that have dealt with or who are dealing with Melanoma:   patients, patients’ families, friends, neighbors, anyone who has been affected.  Understanding this disease and how to prevent it is crucial, and I am ready to spread the awareness and make a difference. Know your skin.  Check your skin.  Love your skin.

Lauren

Lauren and her mother at the Richard David Kann Melanoma Foundation Fashion Show Fundraiser 2/12/13
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Events SunAWARE

Skin Cancer Awareness Month 2013

May has been declared Skin Cancer Awareness Month by the Centers for Disease Control. They remind us to increase awareness of the importance of the prevention, early detection and treatment of skin cancer. Each year, approximately 2 million persons in the United States are diagnosed with non melanoma skin cancers. Exposure to ultraviolet (UV) radiation and a history of sunburn are preventable risk factors. With a little pre-planning it is easy to be sun safe all season long, and we’ve gathered a few ideas to help get you started.

1. Be SunAWARE and Be Safe! Use the easy to remember SunAWARE acronym to help keep in mind all the steps needed for sun safety. Remember it, use it and share it!

2. Get a Free Skin Cancer Screening at the Road to Healthy Skin Tour. The Skin Cancer Foundation’s Road to Healthy Skin Tour will make its way across the U.S. The mobile Tour kicks off in New York City in May for Skin Cancer Awareness Month. Check the Tour Schedule to see if it’s visiting your community.  If you go, say hi to the Tour event managers, Chris and Christie, protected by Coolibar Sunwear.

3. SPOT Orange™ on Melanoma Monday.  The American Academy of Dermatology designates the first Monday in May as Melanoma Monday and asks you to SPOT Orange™ to raise awareness of skin cancer. Visit the Academy’s website to find free screenings in your neighborhood.

Coolibar proudly supports the AAD’s SPOT Orange™ Skin Cancer Initiative and you can too.  We donate $10 for every Coolibar UPF 50+ SPOT™ Tee sold.

Coolibar UPF 50+ SPOT T-Shirt Coolibar UPF 50+ SPOT T-Shirt

 4. Attend a Skin Cancer Prevention Event.  Throughout the country there are walks, runs and golf tournaments that all benefit skin cancer prevention efforts. A few of our favorites are MRF’s Miles for Melanoma, MIF Safe from the Sun and the Stay Out of the Sun Run in MN.

5. Celebrate Don’t Fry Day. The National Council on Skin Cancer Prevention declares the Friday before Memorial Day (May 24, 2013) as “Don’t Fry Day” to encourage sun safety awareness. Because no single step can fully protect you and your family from overexposure to UV radiation, follow as many tips as possible.

Do you have other suggestions?  Share how you plan to make May and the rest of your summer sun safe. ‘Leave a reply’ below or visit our Facebook page.

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Avoid UV & Seek Shade SunAWARE

Tanning bed legislation – where are we now?

This week, the Connecticut Health Committee passed a bill they hope will ban teens from tanning beds. The state senate and house still need to pass the bill before it becomes state law. Nationally, anti-tanning bed regulations have increased significantly over the past decade due to rapidly increasing skin cancer rates and new studies on the negative health effects of indoor tanning.

Also in the news this week, New Jersey officially signed their teen tanning bed ban into law. Now, no one under 17 years of age will be able to use a UV tanning bed. Curious where your state stands?

Tanning bed legislation in the U.S.

  • 5/2/2012, Vermont became the second state to ban indoor tanning for those 18 years and younger.
  • 10/9/2011, California became the first state to prohibit indoor tanning for children under age 18.
  • As of today, over 30 states restrict indoor tanning use by minors.

National Conference of State Legislatures Indoor Tanning Laws for Minors (July 2012)

Resources:
1. Norwich Bulletin
2. Washington Post
3. American Academy of Dermatology
4. National Conference of State Legislatures

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Inside Coolibar

AAD SPOT Skin Cancer Initiative: Saving Lives

Exposure to ultraviolet light is the most preventable risk factor for skin cancer. Not only is skin cancer preventable, it is highly treatable when caught early. Because the signs of skin cancer are visible on the surface, you just need to call your doctor when you see something unusual, growing, or changing on your skin. The five-year survival rate for people whose melanoma is detected and treated before it spreads to the lymph nodes is 98 percent. Yet, sadly, one American dies from melanoma, the deadliest form of skin cancer, almost every hour.

A world without skin cancer is an achievable goal and the American Academy of Dermatology is committed to reducing the incidence of and mortality from skin cancer. By educating the public about how to reduce their risk of skin cancer and how to spot skin cancer, we can help change behaviors and ultimately save lives.

SPOT Skin Cancer™ is a large-scale public awareness campaign is designed to involve the public, the Academy’s membership of more than 17,000 physicians worldwide, other health organizations, media, and for-profit corporations to advance the public’s understanding of skin cancer and motivate them to change their behavior to prevent and detect skin cancer.

Coolibar is teaming up with the AAD SPOT Skin Cancerinitiative to help raise awareness on how to prevent skin cancers as well as raise funds for their programs. As a fundraiser, Coolibar is selling Men’s, Women’s and Children’s UPF 50+ SPOT Skin Cancer™ T-Shirts. Coolibar will donate $10 from every T-Shirt sale to the initiative. Together, we can all work toward preventing skin cancers.

– Coolibar

AAD SPOT Skin Cancer UPF 50+ T-Shirts

Shop AAD SPOT T-Shirts

Information and statistics provided by the American Academy of Dermatology website.

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Routinely Check Skin SunAWARE

A Valentine’s Day Gift That Shows You Care

If you share a close bond with your significant other, you may want to consider giving them a skin exam this Valentine’s Day and asking them to do the same for you.

Melanoma and non-melanomas can be tricky to spot on one’s own skin, especially on the scalp and back. For men in particular, one third of melanomas are found on the back. Men are also much less likely to examine their own skin, and studies have shown that when skin cancer is found at an early stage, it is most often detected by a spouse or partner. Studies have also shown that couples who check one another for skin cancer tend to do so more thoroughly than people who perform skin self-exams alone.

If you find a suspicious spot on your spouse, urge them to see a dermatologist right away for proper diagnosis. Melanoma, basal cell carcinoma and squamous cell carcinoma, the three most common types of skin cancer, are treatable when detected early. So help ensure you and your valentine are around for many Valentine’s Days to come.

Skin Cancer Warning Signs from the Skin Cancer Foundation

– A skin growth that increases in size and appears pearly, translucent, tan, brown, black, or multicolored.

– A mole, birthmark, beauty mark, or any brown spot that: changes color, increases in size or thickness, changes in texture, is irregular in outline, is bigger than 6mm or 1/4”, the size of a pencil eraser, appears after age 21

– A spot or sore that continues to itch, hurt, crust, scab, erode, or bleed.

– An open sore that does not heal within three weeks.

Look for any of the warning signs when you perform a self-exam. If you notice any change in an existing mole or discover a new one that looks suspicious, see a physician immediately.

To find out more about how to spot a skin cancer and for information on self-exams, visit www.skincancer.org/Self-Examination/.

Reference: The Skin Cancer Foundation. 

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Inside Coolibar Wear Sun Protection

Coolibar: Seal of Recommendation

Did you know Coolibar was the first sun protective clothing company to receive the Skin Cancer Foundation’s (SCF) seal of recommendation? That’s right, the first! Founded by dermatologist, Perry Robins, the SCF is an independent non-profit organization, focused on promoting the dangers of sun exposure, as well as the importance of prevention.

The SCF states, To earn the Seal of Recommendation, a manufacturer must provide scientific data showing that its product sufficiently and safely aids in the prevention of sun-induced damage to the skin.” The scientific data is reviewed by a committee of notable Photo Biologists- experts on the damaging effects of UV exposure.

Coolibar carries the traditional seal of recommendation, which is used for all sun protection products. To receive the seal, products have to pass a number of tests including, having a UPF rating of 30 or higher, meeting acceptable test results according to the American Association of Textile Chemists and Colorists method and our hats must have a brim width of at least three inches.

So, why is the seal of recommendation imperative to Coolibar? Currently, the FDA does not regulate sun protective clothing. In addition to testing performed at independent laboratories, the seal of recommendation is Coolibar’s way of providing customers with peace of mind, knowing that products are guaranteed to block 98% of the harmful UVA and UVB rays. We provide quality sun protection, it’s all we do. While wearing our sun protective products, you can go ahead and enjoy your vacation with your family, or play tennis all day.

Is the SCF seal of recommendation something you look for, before you purchase your sun protective products?    

 

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SunAWARE What's Hot

Minnesota’s rising skin cancer rates reflect a national trend

Minnesota’s skin cancer rates are going up, according to the Minnesota Department of Health, and Minnesota is not the only state seeing more skin cancer cases. Health Commissioner Ed Ehlinger says the national incidence of melanoma has been on the rise since the mid 70s. Officials are urging the public to avoid the sun all year long and stay out of tanning beds.

The department says melanoma rates rose 35 percent for men and 38 percent for women between 2005 and 2009 in Minnesota. Melanoma is the most serious form of skin cancer. According to the Mayo Clinic, the exact cause of melanoma isn’t clear, but exposure to ultraviolet (UV) radiation from sunlight or tanning beds increase a person’s risk of developing melanoma. Adversely, limiting UV exposure can help reduce a person’s chances of getting melanoma.


SunAWARE advice

More on Minnesota’s Rising Melanoma Rates and Melanoma:

http://minnesota.publicradio.org/display/web/2013/01/30/health/melanoma-rates

http://www.mayoclinic.com/health/melanoma/DS00439

http://www.startribune.com/lifestyle/health/189051661.html?refer=y

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