Ask the Founder/President & Executive VP of Coolibar about sun protection clothing on Tue. April 26 starting at 1:30pm CST on Facebook.com/Coolibar.

Jack Ip, also known as JIP, makes it his business to seek some of the best fishing in the world. Last November, he traveled to the Amazon to fish for Peacock bass, one of the world’s toughest freshwater species. But tackle wasn’t the only thing he brought with him to the treacherous waters in Barcelos, Brazil.

Ever wonder what the major differences are between sunscreen and sun protective clothing? Compare sunscreen and sun protective clothing side-by-side and then determine how to best protect yourself and your family from the sun.

Stephen Robert Loken, 42, recently became the first person to ever walk the entire Ming Dynasty Great Wall of China, which spans approximately 3,728 miles (6000km). Prior to his expedition, Robert found the Coolibar Travel Shirt, which he wore every single day throughout his journey.

For the ninth year in a row, Coolibar’s team of Sun Protection Experts made an appearance at the American Academy of Dermatology’s 69th Annual Meeting, the largest dermatology meeting of the year. Check out our recap of the conference and photo album of the bustling Coolibar booth.

Dermatologist Dr. Jaime Davis of Uptown Dermatology talks about the Coolibar School Sun Hat Program (which provides sun hats to children at a discounted rate) and why it’s important to start sun safe habits early.

The Leathernecks Dragon Boat Team is comprised of former and retired U.S. Marines, whose average age is 66. The slang term “Leatherneck” is used to describe United States Marine Corps members and originated from the leather collar formerly part of the uniform, worn for protection of the neck during sword combat. Many of the team’s members are battling skin cancer in one form or another and spend countless hours training and racing in the sun.

Get a glimpse of Coolibar’s 2011 UPF50+ swimwear and beach basics before your Spring Catalog arrives in February!

For the third consecutive year, Coolibar is sponsoring a School Sun Hat Contest. Five winners will be selected at random to win hats for their classroom. The contest promotes the SunAWARE acronym to teach simple steps to prevent and detect skin cancers.

Dermatologist Dr. Jaime Davis of Uptown Dermatology talks about the need for sun protective clothing. While sunscreen can provide adequate UV coverage on sun exposed skin, such as the backs of hands, the best sun protection actually comes from sun protective clothing.