Happy 2014! Are you looking for a challenge in the New Year to help reach your fitness goals? Consider becoming a 2014 Coolibar Sponsored Athlete.
Our athletes are fitness fanatics who are also concerned about sun safety. Whether your life is at the water, on the mountain, or on the court, we want to know about the extraordinary things you’re doing outdoors, protected by Coolibar of course, and share it with our sun-loving community. So bring on the sunshine, because it’s no match for Coolibar athletes.
Still not convinced? Hear from a few of our former athletes.
Sevve Stember, 2013 Athlete
“I thought the whole athlete sponsorship program was super fun and it was really inspirational to be part of.” – Sevve Stember
Molly Baross, 2012 Athlete
“I loved being an athlete representative for Coolibar. My teammates were envious of my sun-protective clothing!” – Molly Baross
Kristie Cranford, 2012 Athlete
“I am truly happy and lucky to have had this opportunity. I am deeply saddened it has come to an end.” – Kristie Cranford
Now accepting 2014 applications. Apply Now to become a 2014 Coolibar Sponsored Athlete.
Thank you for your interest in Coolibar’s 2014 Athlete Sponsorship Program. If you are passionate about an outdoor sport and want to show others how easy it is to be SunAWARE, we’re looking for you.
Visit our FAQ page and profiles of 2013 Coolibar Outdoor Athletes, then fill out this online application form. All fields are required except where noted as optional. Once you click submit you won’t be able to make any modifications, so we suggest you compose your answers in a separate document, then cut and paste into the fields.
The last day to apply for our sponsorship program is Sunday, January 26, 2014.
Create your free online surveys with SurveyMonkey , the world’s leading questionnaire tool.
Thanks for applying! We can’t wait to get to know you better!
Coolibar is the leader in sun protection, celebrating healthy, sunny living. Whether your life is at the water, on the mountain, or on the court, we want to know about the extraordinary things you’re doing outdoors (sun safe) and share it with our community. So bring on the sunshine, because it’s no match for Coolibar athletes. Please read below for answers to frequently asked questions about our program and a link to the application form.
How does Coolibar work with each athlete?
In general, sponsorships last for one (1) year, during which each athlete receives an allotment of Coolibar UPF 50+ clothing, sun hats, and sunscreen relevant to his or her athletic endeavor. We ask sponsored athletes to put our products to the test, and then tell us what works and how we can improve.
Sponsored athletes are also featured on The Coolibar Blog and will share their inspiration and expertise with the Coolibar community. Photos and/or videos are a must to help tell your story!
What are your criteria for selecting sponsored athletes?
When selecting our athletes, we look for characteristics and values that reflect those of Coolibar’s and our diversity of customers including:
ACTIVE AND HEALTH CONSCIOUS: Coolibar’s customers are very sun conscious yet active outdoors. They take on their passions responsibly, always with their health and well-being in mind.
COMMITTED TO ACTIVITY OR CAUSE: Many people have a lifelong love of their outdoor activity. A Coolibar athlete takes his or her passion to the next level and shares their successes with others. They lead by example and are willing to help educate those around them.
BRIGHT: If you’re friendly and eager to interact with Coolibar, we’re excited to work with you.
How do I apply for sponsorship?
Apply for sponsorship through our online application. Applications for 2014 sponsorship close at midnight CST on Sunday, January 26, 2014.
I applied for 2014 sponsorship. When will I hear something about the status of my application?
Following the close of 2014 applications, our sponsorship review team will review each applicant. We’re not able to respond to every applicant personally, but in the weeks following the close of applications we’ll contact our top candidates and announce the 2014 roster in February.
If you live in the state of Minnesota, Mr. John Randle needs no introduction. For those of you not familiar, Randle is the former defensive tackle for the Minnesota Vikings and NFL Pro Football Hall of Famer known for his sacks, elaborate black face paint, energy and his mouth. In fact, they say this guy never shuts up, earning him the nickname “Motor Mouth.”
We love a guy with something to say, especially when he’s reviewing our products. Randle has tested almost every athletic shirt on the market and knows a thing or two about workout wear. Because he’s already a fan of our first generation Fitness Shirt we couldn’t wait to get his opinion on our update to the 3D dri SUNTECT® fabric used in our fitness shirts, we’ve added a new cooling feature called COOLTECT™. Our Short and Long Sleeve Cool Fitness Shirts incorporate moisture activated cooling particles that lower skin temperature in addition to a quick dry mesh side panel for improved air flow making the shirts feel ultra cool and lightweight.
John Randle Pro Football Hall of Fame Class of 2010
Randle, a fitness fanatic, works out 6 days a week – running, walking & resistance training. He had plenty of opportunities to test our Cool Fitness Shirt. Below is our Q&A session.
Coolibar: What’s the most important feature you look for in the fitness clothes you choose to wear? JR: Comfort, durability, longevity and style – it has to look good!
Coolibar: What are your overall thoughts on our Cool Fitness Shirt? JR: It works great! The shirt is comfortable, wicks sweat, washes well and looks good, unlike some competitors. Each time I wash it, it Looks Fresh. My body felt cooler and I could concentrate on my workout.
Coolibar: How well did the cooling dots perform? JR: They worked, I felt cooler, while my body heated up. It felt like a cool breeze was coming over me, or like I was running near a vent. I looked and there wasn’t a vent near me.
Coolibar: Did the fabric meet your expectations? JR: YES! It’s comfortable, breathable and cool. It’s not just a workout shirt, I wear it on the weekends and sometimes even sleep in it too, it’s that comfortable.
Coolibar: Did the fabric stick to your skin? JR: No, it’s light & breathable. I loved your fitness fabric before, but the new one is even better. It feels so much lighter.
Coolibar: What score would you give our Cool Fitness Shirt on comfort, scale of 1-10? JR: 10, I Love it! It’s very comfortable. Sometimes I even wash it when I get home so I have a clean one to wear the next day.
Coolibar: Would you recommend this garment to a friend? JR: Heck yeah! I want all my friends to try it.
Coolibar: Is sun protection important to you? JR: Yes, it’s Important for a healthy life. I think about sun protection, but probably not enough. Your clothing has changed my perception of sun protective clothing – Coolibar looks great and feels great. I wish more people knew about Coolibar and your products.
A final piece of advice from Pro Football Hall of Fame Member, John Randle: “Exercise is important to your overall health and you need to keep a positive perspective on it. Look forward to your workout and build it into your daily routine, like brushing your teeth.”
Thanks John for making Coolibar a part of your workouts. Our Cool Fitness Shirts for both men and women are 20% off, now through November 21, 2013.
Our newest fabric, Cooltect, now incorporates sweat-activated, cooling technology into every UPF 50+ Coolibar Fitness Shirt! When the body begins to perspire, tiny dots printed inside the fabric work to absorb moisture and activate a cooling agent that actually lowers the temperature of your skin. Check out this review from Coolibar Athlete Chad Hannon, an adventure race competitor and all around healthy living devotee.
I am the kind of athlete that gets hot when I compete or train. In fact, I get so hot that other athletes regularly notice my lack of clothing. No…I’m not “Shirtless Guy” at your local 5k. Although I understand that guy, I still maintain that a shirt should be worn in races. However, I am the guy that is caught wearing just a shirt in races in January and February. No coat. Remember, I live in Illinois.
For instance, last February, I ran an eleven mile race through Starved Rock State Park. The temperature was twelve degrees at the start, and at times when the course took us right by the ice filled Illinois River the wind chill would drop to zero or less. I ran it in an Old-school Coolibar long sleeve fitness shirt. Yes, I did have a hat and light gloves, I’m not totally nuts. You get the idea how warm my body burns though when I compete.
Fast forward to August of this year, and I’m racing the Thunder Rolls 24 hour Adventure Race and it’s 90+ most of the daylight. The humidity taking the heat index past 100 degrees through the hottest part of the afternoon. What am I wearing? Yep, an Old-school Coolibar fitness shirt. I did opt for the short sleeves. The same guy who only wore a shirt in zero is now wearing pretty much the same shirt in 100.
I can honestly remember saying out loud as I ran along “Coolibar needs a cooling shirt! I mean ‘Cool’ is in their name!”. So, I was excited to find out THEY HAVE ONE NOW!
First, from a style standpoint, I was happy so see they stepped up the style. Coolibar shirts always look nice, but they did the stitching in a more contrasting color and it really looks great. I love it.
Second, they kept it just as comfortable. That is to say, it’s one of the most comfortable shirts you will ever own. I have no idea why Coolibar shirts are so comfy, but they are. The fabric is stretching and soft and just feels awesome. I gave my teammate a Coolibar shirt to run a race with me and it’s become a standing joke between us that it’s all she wears now. I am constantly seeing her on Facebook wearing it to a mountain bike race, a long trek, or even to dinner. She swears by its comfort, and so do I.
So, I really can’t tell you how the cooling works. It’s science beyond me. I can just tell you from experience that it does. It is a welcome addition to an already fantastic shirt.
Let’s face it, the ultimate fitness shirt is one you don’t notice you’re wearing. This is it!
Coolibar Athlete Chad Hannon completes endurance events of all kinds, his favorite being adventure races. Chad wishes to share his thoughts on his favorite adventure racing companion – the Coolibar Sun Gaiter.
In adventure racing, this little item (Sun Gaiter) is known as a buff, or a multi-scarf. It is one of the most versatile and essential items a racer can own. Whether I am running, hiking, biking or kayaking you’ll find this piece of equipment either in my pack, on my head, around my neck, or over my face.
The Coolibar website shows this as a neck gaiter. That simply does not do it justice. It can be worn on your head to protect it from the sun, soak up sweat, cushion a helmet, keep you warm, or any combination of that. It can be worn around your neck to keep the sun off your neck. It can be put over your face when it gets cold to instantly warm you up, and/or keep the dust of a road out of your lungs. I even grabbed two of these and put them on my legs to keep the sun off my thighs as I biked a long stretch in shorts. Additionally, it weighs almost nothing. So little in fact that I shove two in my pack before heading out on any adventure or training.
One of the best ways to keep the cold off when you get chilly is to pull one of these over your face. This little piece of gear can warm you up in a big way. On the other side, one of the best ways to cool down is to get wet cloth on your head or around your neck. Guess what…same piece of equipment. So imagine a race that starts at 49 degrees at night and ends in 90 degree heat…bingo, perfect gear piece.
If you’ve read anything I’ve written before, you know I feel sun protection is cancer protection. Walking around (or doing anything) in the sun unprotected is like smoking a cigarette. It will eventually get you. Something I have not shared in the past is that I recently had to go have a “Spot” on my left temple checked out by my doctor. Scary! It turned out to be nothing, but it makes you think.
The 7th annual “Win-The-Fight” SavageMan Triathlon Festival at the Deep Creek Lake State Park in western Maryland attracted nearly 1100 elite athletes from 30 states and several countries including Great Britain, Australia and New Zealand on September 14, 2013. Athletes competed for more than a medal as the event raised vital funds for the Joanna M. Nicolay Melanoma Foundation, a voice for melanoma prevention, detection, care and cure.
According to the Foundation’s President, Greg Safko, “The ‘Win-The-Fight’ SavageMan Triathlon Festival has garnered much international attention as arguably the world’s toughest and most savage triathlon at the half Ironman distance.” Besides attracting the world’s most accomplished triathletes to test themselves and compete in the “#1 Hardest Race on Earth!” as rated by Triathlete magazine, the event also informed athletes, spectators and donors that melanoma skin cancer is the most common cancer among young adults ages 25 to 29, and if not prevented or detected early, is extremely formidable. “We’re very proud that our signature “Win-The-Fight” fundraising event for the Foundation is supported by a multitude of athletes, team members and sponsors such as Coolibar, to further the JMNMF mission of melanoma education, advocacy and research,” said Safko.
JMNMF President, Greg Safko (right, in blue) cheers on fundraiser and Team Win-The-Fight member, Mark Himelfarb of Lititz, PA, up the Westernport “Wall”.
The SavageMan 70.0 race features a 1.2-mile swim in Deep Creek Lake, Maryland’s largest freshwater lake, followed by the crown jewel bike stage featuring an over 6,000 foot vertical climb including the most savage ascent in all of triathlon – the Westernport “Wall”. After a 55.6 mile bike-ride, competitors run 13.1 miles on a lakeside trail and end the race with a panoramic lake finish.
Is SavageMan in your future?
U.S. Olympian Susan Williams (pictured) and 6x Ironman World Champion Dave Scott are notable finishers under the SavageMan banner – with D. Scott autographing all 1st place awards for each of seven years of the race’s history to support the JMNMF.
Coolibar Athlete Sevve Stember is a natural born climber, always seeking the next mountain to climb. This summer, he and his wife, Andrea, moved from Minnesota to Colorado to pursue new opportunities and climbing routes. Sevve shares why climbing is important to him and journals his favorite moments during his first summer in the Rocky Mountains.
I often ask myself, “Why climbing? Why do I care about it so much? Is it significant?” I am very aware of the priority that I place on climbing in my life, so it’s important for me to grapple with these questions. I’ve distilled my reflection down to these three themes:
1. Human connection
We all seek to belong to something and to be understood. In climbing, I’ve found more like-minded people that I can connect with on many levels than I could’ve ever imagined. The journal entries below are all really special days in my life that I will look back on with fond memories and good times. Despite the obvious individual aspects of climbing, there are many profound implications that climbing has on the people that share it together. Trust, sacrifice, failure, success and frustration…these feelings are shared with my climbing partners through a common love of being outdoors and challenging oneself.
2. The Bigger Picture
“Everybody needs beauty as well as bread, places to play in and pray in where nature may heal the body and soul alike.” -John Muir
When working in Yosemite National Park, I used to share this quote with visitors as an eloquent way of getting at the significance wilderness has to a person. There are many different belief systems about how the world came to be. For instance, as a science teacher, I believe the world is very old and has been slowly changing for billions of years. When climbing, I can connect with the many different processes that occurred before I could enjoy its continuous crack system or perfectly sculpted pockets. Being in nature helps humans tap into a state-of-mind that is hard to come by elsewhere, it helps us connect with our beliefs—whatever they might be.
3. Progression, Goals, and Self-betterment
Climbing routes are graded by difficulty, providing climbers with data to see personal improvements. Personal growth is something that drives me in all aspects of my life. The motivation I receive from trying to climb harder routes spills over into other aspects of my life, such as being a better teacher or learning how to be a more supportive husband. This matters because it helps me be a more productive, efficient and passionate member of society.
It was a summer to remember, to say the least. Seeing new sites, sharing beautiful vistas with friends, sleeping under the stars with my wife, and I continue to learn along the way. Although at times I do have doubts about how I spend my time, I know that finding that thing that drives me to new places: good friends, higher goals, are critical to living a fulfilling life.
South Platte
Summer 2013 Climbing Journal: My First Summer in the Front Range
June 11
After a fantastic evening on my aunt and uncle’s back porch in Rapid City, South Dakota, Andrea and I stopped briefly for a couple climbs in Spearfish canyon. We were closing in on the final leg of our move from Minneapolis, MN to Denver, CO. I hung draws on a route called “Wow!” and climbed it on my next try without falling – very gratifying!
June 17
Today I met Matt and Linde, friends of mine from Minnesota, in Boulder, Colorado. We climbed a 4-pitch route (route with four stops) called “Athlete’s Feet”. Towards the top of the route a large thunderstorm rolled in, and we descended just as the first drops hit. Linde met us and we rolled to a different crag (an outcrop of rock) to do some shorter, harder sport climbing routes. Matt is a climber that I looked up to a lot when I lived in Duluth, MN years ago; it was fun to swap leads with him all day and work a route that we both got on our second attempt.
Sevve sending Animal Riots Activist (5.12a) shortly after Matt showed the way
June 28
Eldorado Canyon is known as one of America’s premier climbing destinations. I had never been there before today. Frank, a good friend of a friend, and I climbed the classic “Bastille Crack”. It was great to experience a new piece of American climbing history while getting to know a new friend.
July 4-7
Being the patriotic people we are, my friends Garrison, Dan, Frank, Katie and I headed into the heart of the Big Horn mountains of Wyoming to celebrate the 4th of July with some real cowboys. I’ve driven through Tensleep before, but never had the pleasure of climbing there. It was phenomenal to say the least. I set several benchmark onsights (climbing a route first try without any information) and flashes (first try; but with prior information). The trip was complete when we saw a full on cowboy brawl during the street dance. Wyoming must be the most unchanged state over the past 50 years.
A typical view in Tensleep, Wyoming
July 14-15
My buddy Dommer flew in for the weekend and we headed north towards Estes Park. A good crew of friends were waiting for us upon arrival, and as we waited out an evening storm a double rainbow appeared over the breathtaking view of Longs Peak. The next day, we climbed granite spires and soaked in the sun.
A good crew of goofballs enjoying the double rainbowSevve
July 24-25
Rifle is one of the most sought after crags in the American sport climbing scene. My wife Andrea had a week off from her residency duties and we took the chance to go check it out. From the parking lot, the approach was about two minutes. Once the sun hit the side of the canyon we were on, we’d walk two minutes to the other side of the canyon. Such good rock! Although Rifle has a reputation of being super challenging, I was encouraged by how I climbed while visiting. We also tagged the summit of Mount Massive, with a not-so-alpine-start, leaving the parking lot at 11am.
Andrea and Sevve on the summit of Mount Massive, near Leadville, CO
July 31
Summer draws to a close. Our friends Dan, Bron and their son traveled from Minnesota to visit for a couple days. Dan and I had been getting stoked all summer to climb the face of Longs Peak; a feature called The Diamond. In 2007, while living in the Black Canyon of the Gunnison, I became familiar with The Diamond. Since that summer, I had always dreamed of climbing it.
We woke up at 1:30 a.m., slammed coffee and jammed to tunes on the five mile drive to the parking lot. Amidst dozens of peak baggers, we quickly ascended the six mile approach to Chasm View and rappelled onto Broadway ledge, which marks the beginning of the routes on the Diamond. Pitch after pitch went by as we kept a watchful eye to the east. We witnessed many thunderstorms roll in, but to our good fortune, they were always several miles away. I got to lead the crux pitch, which is one of the last pitches on the route so the full day’s toils had definitely taken their toll. I meticulously made my way up the finger crack section, followed by a full on chimney that deposited me onto the final crux bulge. With horrendous rope drag, I managed my way through the crux, and belayed Dan up. An hour later we were on the summit and our luck had run out. Sleet started to fall and we opted to make our way down the Keyhole Route instead of rappelling the Cables Route; which I predicted would have some scrambling on exposed (and recently wet) slabs. We made it back to our car feeling exhausted, but so fulfilled. Dan is embarking on a “50 noteworthy climbs by the time he turns 50 years old” adventure and this was his 1st of 50. I met a personal goal and felt really competent in a complex environment. This was a day to remember the rest of my life.
The gratifying sunset on the hike back after climbing The Diamond
Living holistically is not easy. Coolibar Athlete Gene Meade, in one day, decided his poor eating habits were over. He traded his quarter-pounder with cheese for a black bean veggie patty with sprouts on top, unaware at the time that his decision would lead to a whole new way of thinking about healthy living. Gene shares his experiences along the path to holistic living.
I have been vegan for three years now. It basically started for me as a good way to eat cleaner and drop some weight, but a funny thing happened along the way.
I had been a vegetarian back in my younger days, mainly as a response to my mother’s horrific cooking, which was primarily based on bacon fat and Velveeta cheese. As the years went by, I gradually fell off the vegetarian wagon and once again became a full time carnivore. Building a career, raising children and living the good life, the pounds slowly crept on as the exercise stopped and the hearty eating went on. I was not back to bacon fat and Velveeta levels, but I was getting close.
After returning to running and cycling back in 2008, I began to feel better, but I knew I could not get to where I needed to be health wise without making some major changes in diet and lifestyle as well. So, in 2010, I quit drinking and became a vegan all in the same day. Nothing like subtle change!
I basically became vegan and more focused on diet and lifestyle for selfish reasons. I wanted to take care of ME. But as I navigated my way along my new path, I discovered that I was not only becoming more in tune with my body, but also more in tune with the world and life around me. It was not any one large change but numerous small changes I was making along the way. Reading food labels, shopping at the local farmer’s market, recycling a bit more. I was also reconnecting with nature through trail running.
I was also feeling better than I had felt in a long time! I had increased energy, less colds and felt stronger. I started running ultra marathons in 2011. I enjoyed the physical and mental demands of the sport, and was racing and training all on a plant based diet, which tended to surprise a lot of people!
Becoming vegan not only made me feel better, but also made me become a better person. I wanted to learn more. I wanted to know where my food was coming from, what was done to it along the way and what impact my choices made not just on me but on everything around me. It has also allowed me to meet and work with some great people and organizations, like my friends here at Coolibar. Being Sun aware is another way I stay in touch with the environment and my impact upon it.
Small changes can make a big difference, whether it’s eating healthier or finding an activity you love to stay in shape. Stay aware my friends!
Gene Meade Ultra Runner and Coolibar Athlete
Black Bean and Sweet Potato Burger from the Ambitious Kitchen (Click photo for recipe)
Brian Guadagno, Narragansett Surf Rescue Senior Lifeguard Captain and founder of Raw Elements USA sunscreen, lives for days on the ocean. During his 17 years as an Ocean Rescue Lifeguard, he came to realize the damaging effects of environmental sun exposure and chemical sunscreens. Today, Guadagno continues to spend his days on the ocean in Rhode Island, protecting himself from the sun while encouraging his fellow rescue team and beach goers to stay SunAWARE as well.
“Summer 2013 was a huge success for Narragansett Surf Rescue,” said Guadagno. “Most importantly we have managed record numbers on our beach with great efficiency. To date we have logged over 200 rescues and assists of distressed swimmers and surfers.” The rescue team’s latest competition, the Waterman Eco-Challenge three mile ocean paddle, turned out to be a huge success thanks to some dedicated surfers, paddlers and great sun protection advocates. “Although the weather wasn’t the greatest, the event was awesome,” said Guadagno.
“I cannot begin to tell you how thrilled the entire 2013 Narragansett Surf Rescue team was to have their Coolibar hats this summer,” said Guadagno. “The crew wore them every day on the beach and throughout tournament competition. It was a great new look for our team and everyone took notice. Our Coolibar rash guards are an instrumental part of our gear as well, as you can see in the photos.”
Check out photos from the 2013 season and Coolibar testimonials from the team!
Coolibar extends a huge congratulations and two-thumbs up to the Narragansett Surf Rescue for a great season and a job well done on keeping our oceans safer to paddle in.
“I kayak 7 miles a day on the ocean for the past 3 years and I’ve never felt more protected from the sun as I did this year wearing my Coolibar hat. Simply awesome!” – Mike Florio, Narragansett Surf Rescue Lifeguard Captain
“The Coolibar hat this summer has been a lifesaver. Combining the hat with Raw Elements sunscreen has protected me from the sun’s harmful rays, which is a high priority for me and the whole Surf Rescue Team at Narragansett. Thank You Coolibar!” –Nicholas Batista, Narragansett Surf Rescue Lifeguard
“Our Coolibar hat and team rash guard were my everyday choices life-guarding this summer. Lightweight and quick drying, I always felt comfortable and totally protected under all conditions, especially during two immense heat waves. Thanks for your support of our team!” – Drew Schneider, Narragansett Surf Rescue PWC Team
About Raw Elements USA
Sunscreen gentle enough for use in infant care yet meets all the performance demands of the most extreme athletes. This is all delivered in an eco-safe, reef-safe, all natural formula. Raw Elements is the conscious consumer’s answer to safe, serious sun protection.
